We focus on B2B marketing, our results-driven approach, and commitment to building long-term partnerships.
Our Mission: Driving Growth, Building Connections
The Business of Marketing Complexity helps businesses create impactful B2B marketing strategies that drive real growth. Our mission is to connect your brand with the right audiences, empower your sales teams, and build sustainable success through data-driven insights, innovative strategies, and authentic communication.
Founded in [Year], we’ve had the privilege of partnering with organizations across various industries, from technology and manufacturing. Whether it’s lead generation, brand positioning, or digital transformation, our goal is simple: to provide solutions that make a measurable impact.
Our Approach: Strategy Meets Action
We understand that B2B marketing is complex. It’s not just about generating leads; it’s about building relationships, understanding buyer journeys, and delivering value at every touchpoint. That’s why we focus on crafting strategies that are actionable, scalable, and aligned with your business goals.
Here’s how we make it happen:
1. Data-Driven Insights: We can use your data and our own research to provide an in-depth analysis of your market, competitors, and customer base. This data forms the backbone of our recommendations, ensuring every action is strategic and targeted.
2. Customized, Actionable Solutions: There’s no one-size-fits-all in B2B. BoMC tailors every plan to your specific industry, growth stage, and goals, ensuring that your marketing investments yield the maximum return – and you understand what each part does and why.
3. Collaborative Execution: We work hand-in-hand with your team, providing the resources, training, and support needed to bring our strategies to life. BoMC is here to support you at every stage of execution.
4. Measurable Results: We prioritize results that you can see. From pipeline growth to conversion rates, our focus is on metrics that matter, providing regular reporting and optimizing our approach as we go.
Our Values
Integrity: We believe in transparency, honesty, and accountability in everything we do. You can count on us to provide unbiased advice and results-focused guidance.
Client-Centric: Your success is our mission. We put your needs first, tailoring our approach to ensure the best outcomes for your business.
Innovation: B2B marketing is always evolving, and so are we. Our team stays ahead of the latest trends and technologies, bringing fresh ideas and creative solutions to every project.
Where it all begins
Our team comprises seasoned marketers, strategists, and data analysts who are passionate about B2B marketing. Led by [Founder’s Name], who has over [X] years of experience in the B2B space, each member brings unique skills and insights to our clients.
Founder & Chief Strategist
Eric Fescenmeyer
With a 20-year background in B2B marketing based in manufacturing, industrial and technology, Eric founded The Business of Marketing Complexity with a vision to transform the way B2B companies approach marketing. Eric has a passion for strategy and a commitment to driving results, making them a trusted advisor to countless clients.
Why Choose Us
We’re not just another consulting firm; we’re a partner in your success and we know B2B. With our experience, personalized service, and commitment to excellence, we’re here to help you navigate the complexities of B2B marketing. Let us take your marketing to the next level.